{"id":8417,"date":"2019-08-02T10:32:19","date_gmt":"2019-08-02T08:32:19","guid":{"rendered":"https:\/\/www.waitala.com\/?p=8417"},"modified":"2019-08-02T11:30:37","modified_gmt":"2019-08-02T09:30:37","slug":"disseny-memoria-anual-funcacio-claror","status":"publish","type":"post","link":"https:\/\/www.waitala.com\/ca\/disseny-memoria-anual-funcacio-claror\/","title":{"rendered":"Disseny mem\u00f2ria anual: Fundaci\u00f3 Claror"},"content":{"rendered":"\t\t
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Disseny mem\u00f2ria anual: FUNDACI\u00d3 CLAROR<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u201cEl nostre equip de disseny va a tope i no pot assumir l’energia de repensar les nostres mem\u00f2ries anuals<\/strong>. Fa m\u00e9s de 10 anys que tenim el mateix disseny, per\u00f2 hem evolucionat<\/strong> i volem que aquesta evoluci\u00f3 sigui visible per a tothom<\/strong>.\u201d<\/span><\/em><\/span><\/p>\n

Aquest va ser el punt de partida per tornar a col\u00b7laborar amb la Fundaci\u00f3 Claror<\/a><\/span>, amb qui ja hav\u00edem treballat fent v\u00eddeos de gr\u00e0fica animada, per redissenyar la mem\u00f2ria anual 2018<\/a>.\u00a0<\/span><\/p>\n

En qu\u00e8 consistia el repte?<\/h3>\n

En les \u00faltimes mem\u00f2ries, s’havia posat el focus a exposar els indicadors i les gr\u00e0fiques<\/strong> que donaven fe dels bons resultats. El repte que ens demanaven aquesta vegada, consistia en presentar aquests resultats visibilizant el valor hum\u00e0<\/strong> i proper del treball que fan a la fundaci\u00f3.<\/p>\n

Aix\u00f2 evidentment no era \u00fanicament un repte de disseny. En la part d’elaboraci\u00f3 de continguts, de la qual es va encarregar la Ester Benach de la Fundaci\u00f3 i que ens va passar de forma organitzada i molt clara, tamb\u00e9 havien incorporat hist\u00f2ries, testimoniatges i fotos<\/strong> de les persones que formen part d’aquesta gran iniciativa.<\/p>\n

A m\u00e9s d’aquest aspecte, vam aprofitar l’energia de col\u00b7laborar com a equip extern per repensar la l\u00ednia gr\u00e0fica de les mem\u00f2ries, fent un disseny m\u00e9s net i modern.<\/strong><\/p>\n

Quin \u00e9s el resultat?<\/h3>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pots veure m\u00e9s detalls del projecte al nostre portfoli<\/a>.<\/em><\/p>\n

La portada de la Mem\u00f2ria i els numeros que presenten cada apartat s\u00f3n una bona mostra de com vam proposar resoldre el repte a la Fundaci\u00f3: \u00a0Les\u00a0xifres estan compostes a partir d’imatges de gr\u00e0fiques d’Excel, i combinades amb imatges de persones actives<\/strong>.<\/p>\n

Quines conclusions traiem?<\/h3>\n

Fa molt de goig treballar amb qui ja t\u00e9 el disseny integrat a la seva organitzaci\u00f3<\/strong>, i que ho aplica de forma consistent, perqu\u00e8 aix\u00f2 fa que puguem posar l’energia en\u00a0millorar el que ja existeix<\/strong>, des de la dist\u00e0ncia que ens d\u00f3na la nostra mirada externa.<\/p>\n

Com a resultat palpable tenim una mem\u00f2ria m\u00e9s fresca i ordenada, unificant les mides de les tipografies i donant m\u00e9s aire als continguts.<\/p>\n

Aquesta mem\u00f2ria \u00e9s el resultat d’una\u00a0gran feina en equip<\/strong>, amb la Ester de la Fundaci\u00f3 d’una banda centrada a oferir-nos tot el material necessari i el disseny impecable de la Mar\u00eda, i la coordinaci\u00f3 de la Mariona per part de Waitala.<\/p>\n

Ens ho hem passat molt b\u00e9, i pensem que aix\u00f2 es nota en els resultats.<\/p>\n

Sempre ho diem: En projectes de disseny, el resultat transpira el grau de diversi\u00f3 i motivaci\u00f3 de qui ho ha dissenyat.<\/strong><\/p>\n

I est \u00e9s un gran exemple<\/strong>.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u201cEl nostre equip de disseny va a tope i no pot assumir l’energia de repensar les nostres mem\u00f2ries anuals. Fa m\u00e9s de 10 anys que tenim el mateix disseny, per\u00f2 hem evolucionat i volem que aquesta evoluci\u00f3 sigui visible per a tothom.\u201d SEGUIR LLEGINT >>><\/p>\n","protected":false},"author":17,"featured_media":8457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[112,146,115,114,116],"tags":[],"class_list":["post-8417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacio-projectes-etics","category-disseny-projectes-etics","category-economia-social-i-solidaria-projectes-amb-valors","category-impacte-social-projectes-etics","category-projectes-amb-valors"],"yoast_head":"\nDisseny mem\u00f2ria anual: Fundaci\u00f3 Claror | Waitala | Comunicaci\u00f3 \u00e8tica per projectes amb valors<\/title>\n<meta name=\"description\" content=\"T'ensenyem el proc\u00e9s de disseny de la mem\u00f2ria anual 2018 de la Fundaci\u00f3 Claror. 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